| Brown's Image "Brown is laid-back, relaxed...Students are all happy. They just party and have fun...BUT Brown is an IVY league school...SO I LOVE BROWN"
I keep seeing similar posts. This is the way Brown advertizes itself as well. In their info sessions etc, they tell you about this. IMO it is quite disturbing and just points down the cliff....It seems to be close.
Brown is an academic institution(aka. university) , so it is mostly about academics. It is not a resort or a new night club. Instead of talking about academics, Brown uses the social,fun,laid-back card instead. All other IVY league schools prefer using their superb professors, great "academic" facilities etc....Brown just seems to use the IVY brand instead of adding to it. I found this extremely disturbing.
It seems to me like this started after Ruth Simmons. Brown has the smallest endowment, Brown has the most limited facilities....BUT Brown is in the Ivy league so people think that Brown is the easiest way to reach an Ivy league diploma. Maybe this is quite effective in the short-term but in the long-run I think this picture is going to harm Brown.
Advertising yourself as the "Laid-back Ivy" sounds so weird to be. It is quite an oxymoron. Maybe it is not the reality but still I think this will affect the student body of Brown. All the kids in my highschool see Brown as a "I will go, party, rarely go to classes and at the end will get an Ivy league diploma" school. With this image, the student body will change to kids who just go there to have fun and with this image the whole nation will consider Brown as a non-academic school.
I found this issue quite interesting so I wanted to share. I am a Brown applicant and maybe on Monday I am going to get into Brown. BUT IMO this image is really dangerous for the prospects of Brown. (Since it is quite inferior to all other Ivies in terms of endowment, facilities, academic salaries, scholarships etc...) This idea sounds like those schools where you only pay for a college diploma and you get it w/o attending. This is just the more elite way. It sounds like someone is going to give u an Ivy league diploma for 3rd tier school workload....Just by using Ivy league's name....=(( Thanks..
PS. The O'Reilly Factor was already harming Brown's image....so even after that Brown keeps playing that card.... |