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After reading the article, I sort of see both sides to this argument. Essentially they are arguing whether a faculty member must be full time tenure track in order "to count" in the Academy numbers submitted by USC. I recognize that significant CEO's who are adjuncts do indeed play a huge role at any institution and add significantly to the school's mission and experience for students. Its sort of splitting hairs. But yes, it does appear that USC was stretching the terminology a bit to enhance their reputation with USNWR.
It just goes to show you, that rankings are not really much of anything but another beauty pageant. And the extent to which some "contestants" will go to win it.
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