College Confidential’s “Dean,” Sally Rubenstone, put together 25 of her best tips. Get your free copy of the "25 Tips from the Dean" eBook and get helpful advice on how to choose a college, get in, and pay for it: http://goo.gl/9zDJTM
The current issue (February 14, 2011) of the New Yorker has an article by Malcolm Gladwell called The Order Of Things that truly puts the value of US News & World Reports College Rankings in perspective. Unfortunately they only have a short abstract on their website, but you can always go to the library if you don't want to buy the magazine.
This is well worth reading. No one has done a better job of showing the "flaws" in their methodology