Personally, I didn't apply to Colgate because I didn't want to go to a school with the name of a toothpaste. Rediculous, I know, but that was my thought process. I never did any research on it, because I figured I could find an equal and/or better school with a different name.
& the only reason I applied to WUSTL is because I figured they would stop sending me stuff everyday if I just applied (and they did). Turns out, I got accepted, and I realllllly like that school now. I guess the marketing paid off, b/c without them irritating me so much, I would have never applied.
What about you all? any rediculous reasons for applying/not applying anywhere?