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How FSU decides if you get accepted - data mining

parent2nolesparent2noles Registered User Posts: 7,957 Senior Member
edited September 2007 in Florida State University
This is really very impressive, considering FSU receives some 55,000 applications every year.

"Florida State’s Burnette says without BI, the massive stores of data in any organization are like huge hunks of marble before they are chiseled into a meaningful shape. CIOs and information managers can use BI tools to help sculpt the best possible insight into a strategic future.

“We realized the advantage in the future is not necessarily in marketing in the traditional sense, but on having a grasp on data — being able to use it to make decisions,” Burnette says. “The more we understand our data, the better off we are in terms of predicting how well we’re going to do and therefore can make mid-flight changes in our strategy.”

By data mining, “we’ve done extremely well in improving admissions profiles and retentions,” says Rick Burnette, director of student information management at Florida State University.

But the more success an institution has meeting targets through use of student-enrollment data, the harder it is to make gains. “When you talk about moving from an 85 percent retention rate to an 88 percent retention rate, that’s a lot different than moving from 88 percent to 90 percent because you start running into a ceiling,” he says.

The same is true for admissions. The school moved from an SAT average of 1146 to “probably a 1210 for this fall,” Burnette says, “while at the same time growing from 4,500 students in a class to 6,200 entering freshmen. We’re increasing quantity and quality.”

Instead of looking at students as a monolithic, homogeneous group, BI enabled Florida State to look at them as “being what they are — a very diverse population,” Burnette says. It was able to determine that, since out-of-state students are harder to retain, the show rate for the new year had to take into account what percentage of accepted students are out of state, and other categorizations.

The show-rate data can also be parsed in many different ways, based on sex, ethnicity and so on.

This year, FSU’s goal was to enroll 6,200 freshmen and to distribute those between the summer and fall semesters at preset numbers. “As it turned out we enrolled 6,222,” Burnette says. “Our margin of error was pretty low.” "

For the complete article: http://www.edtechmag.com/higher/may-june-2007/the-michelangelos-of-data.html
Post edited by parent2noles on

Replies to: How FSU decides if you get accepted - data mining

  • parent2nolesparent2noles Registered User Posts: 7,957 Senior Member
    Keys to getting in:

    1. Apply early. Don't wait.
    2. Get SAT above 1200/1600 at a minimum or ACT at least a 26.
    3. Take a quality academic course load in high school - include tough courses and take as many APs as you can.
    4. Study the FSU recommended classes map and ensure you meet it or exceed it.
    5. Visit the university and meet with an Admissions officer.
  • tomatokingtomatoking Registered User Posts: 847 Member
    at least i have 1 and 4 going for me :(
  • PoetreePoetree User Awaiting Email Confirmation Posts: 75 Junior Member
    TK stay positive! By applying early you indicated to FSU that the school is an important - and sounds lke first choice. Remember colleges want students that wan them!

    p2n this i clicked on the link and the article is long but i read through it quickly . i will go thru it again. since i am 00S - i find the article esp .interesting. Having visited fsu last week i can tell that i am a good fit. i believe that if this data mining is as good as they say my stats will prove this
  • parent2nolesparent2noles Registered User Posts: 7,957 Senior Member
    I'd say its pretty accurate - they predict 6200 and get 6222. That's very close in real life. :)
  • Fsu-ufFsu-uf Registered User Posts: 936 Member
    hmm yields going up, hopefully retention will also.
This discussion has been closed.