HS programs for marketing and/or advertising

ActuarialDJ
Mon, 17 Sep 2007 20:53:48 +0000

foxiechick9, while I cannot give you the name of a “marketing/advertising” program, and while I do not know the background of your friend (cause the program I am about to talk about is geared toward minorities and the underrepresented in business… is your friend female? Just a guess, but that might help)

I can tell you about the LEAD Program in Business–note: it is
It covers all areas of business, but if your friend is interesting in marketing/advertising, they will do all they can to assist in not only in him/her being prepared to enter a top-level business school with the mindset of being a marketing major, but LEAD will also give you the resources and tools to expand his/her outlook… help your friend understand the finances and HR and operational management that will assist the marketing department

I am a LEAD alumnus, and my group at the Illinois College of Business had the pleasure of meeting some of the marketing teams at PepsiCo (150K company) in downtown Chicago. I had a one-on-one with a Penn grad (English major–I believe–go figure) who was so cool and open about revealing details about her Alma Mater, working for PepsiCo in the QTG or Quaker-Tropicana-Gatorade division, and answering all my questions.

Yeah, I could go on & on, but first I want you to check out the LEAD Program in Business thread. I will bump it so it will be higher up on the board.

Here is a quick little summary on their website:

LEAD Program in Business