<p>Ursinus pulled one of the biggest ‘gimmicks’ on college applicants several years ago…they raised tuition significantly,then gave out liberal merit aid to applicants,hence people thought they were getting a pricey education at a discount…</p>
<p>Here is the link
<a href=“In Tuition Game, Popularity Rises With Price - The New York Times”>In Tuition Game, Popularity Rises With Price - The New York Times;