<p>Speaking of Coca Cola funding… I listened to a podcast the other day that explained how this game is played. The food companies have borrowed the strategy from the effort the tobacco companies made for years about smoking safety. The trick is to fund reliable industry-friendly scientists to do studies like this one. The goal is not to prove that junk food is safe. The goal is not even science, really. The goal is to throw up enough chaff so that you can point to studies like this and say that it has not been conclusively proven that drinking Coca Cola contributes to obesity.</p>
<p>The plotline that Coca Cola and the food industry is pushing is that all calories are the same and all foods are good to eat, in moderation and that supersized 64 ounce sugar drinks would be just fine if people would just get up off their butts and exercise like they used to.</p>
<p>As a matter of general sanity on nutrition, I would look at any study sponsored by the Coca Cola company as nothing but a paid advertisement.</p>
<p>Oh, and guess who the major sponsors of the dietician’s trade group are? Yep…</p>
<p><a href=“Report Questions Nutrition Group’s Use of Corporate Sponsors - The New York Times”>Report Questions Nutrition Group’s Use of Corporate Sponsors - The New York Times;
<p>It’s it so wonderful that the Coca Cola Company spends so much to teach registered dieticians the latest science on healthy eating. Their generosity just warms the heart.</p>
<p><a href=“http://www.eatdrinkpolitics.com/wp-content/uploads/AND_Corporate_Sponsorship_Report.pdf[/url]”>http://www.eatdrinkpolitics.com/wp-content/uploads/AND_Corporate_Sponsorship_Report.pdf</a></p>
<p>Why, as a public service, they even sponsor education seminars for dieticians:</p>
<p>[The</a> Coca Cola Co Beverage Institute for Health and Wellness: Webinar on Heart Healthy Lifestyle Counseling](<a href=“http://www.dietdoctor.com/wp-content/uploads/2013/02/Skärmavbild-2013-02-15-kl.-08.36.17.png]The”>http://www.dietdoctor.com/wp-content/uploads/2013/02/Skärmavbild-2013-02-15-kl.-08.36.17.png)</p>
<p>Is it any wonder that a registered dietician is probably the last place on earth you want to turn for sound nutrition advice? Look who is teaching them.</p>