<p>In many cases, websites and looking at the people schools did admit are indicative of the people each school wants to accept. </p>
<p>Not only does a school want a well-rounded class, but they also want happy campers who fit in well with and enjoy the dominant campus culture.</p>
<p>And these types vary from campus to campus, even within the Ivies. It really is possible to help students craft their application to their “dream school” provided it is not a total lottery school (but even then chances can be enhanced) or a super reach. A super reach is a hail mary, and we needn’t worry about those.</p>
<p>I think this approach works for the one “chosen” school, but after that a well crafted application that is, in fact, an advertising brochure should suffice for the rest of the list.</p>
<p>Thinking that SAT test scores, or the GPA for that matter, is all the matters, is like thinking that MPG is all consumers think of when buying cars. It’s an important index, surely, but not the only factor under consideration. Certainly, as gas prizes continue to rise, it will become increasingly important. </p>
<p>I have friends who walk in and buy the Prius. No shopping. The hybrid-environmental draw is the deal sealer for them. Then I have other engineering friends who explain to me that hybrids aren’t necessarily more environmentally friendly and some of the issues associated with that.</p>
<p>Passenger space, hauling capacity, for some styling can come into the mix. So can how long a car retains its value.</p>
<p>I bought a used Saab convertible from ebay. I got a fantastic deal. Factors that interest me about Saabs are that they are safe and stylist at the same time. They are made with a higher grade of steal. They are also fun. I like the turbo engine, and I like the way they drive. I bought a convertible mostly for fun (my daily commute is 100 miles round trip), but also because I tend to be dismally low in vitamin D. I need those rays.</p>
<p>To choose one quantifiable element and make my decision based solely on that would not be my process in car selection. In fact, I got such a good deal on my car that even with rising gas prices it is more economically practical that a hybrid. Of course, that doesn’t excuse its extra environmental impact.</p>
<p>From looking at websites, it’s pretty clear how a school sees its own brand and not that difficult to market a student to fit that brand.</p>
<p>As I pointed out, if I had a student whose scores were their greatest strength and they really wanted to go to an Ivy I would interest him/her in Dartmouth and Cornell. For a kid strong in the arts I might suggest UPenn because they don’t get many of those applicants. A classmate of my son’s was accepted into Penn with scores that surprised everyone, but he is an artist and an actor.</p>
<p>By thinking carefully in advance, it is fairly easy to see what a school values. </p>
<p>By watching four or five admissions cycles at my kids’ high school I gained enough insight to get my kids, many of my students and quite of few of their friends into their top choices. </p>
<p>Of course, stats are pre-qualifiers. It is only when basic stat requirements are met that this approach succeeds. I was really disturbed when our high school guidance department assured my daughter’s best friend she would be accepted to Amherst. I knew the girl’s stats and I would have taken Amherst off the table. I stepped in and brought her an application to Bard from our visit. She attended Bard.</p>
<p>I should say that nothing was lost by attending Bard. She is in grad school at U Chicago. </p>
<p>The problem is that it takes a lot of subtly to pursue this approach. A purely quantified system would certainly be easier, but then schools would not retain their distinctive branding. We would eventually see kids sorted by only objective criteria and schools at each echelon would become fairly indistinguishable, sort of like cable stations that may have started with distinctive branding but show a menu of whatever package they’ve acquired. I’ve seen war movies on Women’s channels and provocative movies on family channels.</p>
<p>I think the current system is arcane, baroque, favors the savvy and favors the rich – all short comings. But I think it also has a lot going for it. And top students are certainly capable of understanding its intricacies if they do their research. If they can’t, well then maybe they are just good test takers.</p>