I paid sticker price for my car. I buy a new car every 12-13 years, I know exactly what I am looking for in terms of mileage, safety, repair record and maintenance, etc. I could have gotten a “deal” on another make or model; I could have waited for the next model year; I could have just bought something further down on the Consumer Reports list of “best cars with the following features”.
But I didn’t. I know from experience that given how long I keep my car, it was “worth it” to me to get what I wanted, even though it meant forgoing the opportunity to negotiate.
I’m fine with that. Saving 2K on a car that doesn’t meet my needs doesn’t work for me. Saving 3K on a car which will need expensive repairs in year 5 or 6 is a false economy. Saving 5K on a car which doesn’t drive well in the climate I live in (snow, cold, and lots of winter salt) is a bad deal in my opinion.
OP- since you love the “dealer” analogy, maybe this works for you. We were full pay for our kids and it was “worth” every penny. Not every private college at the same price was worth it to us-- and there were many that the GC’s wanted to put on the list which I took off. Not worth it. Which doesn’t mean it wouldn’t be worth it for someone else- just that based on the needs of THAT kid, and the intended (or suspected) course of study, and what made the kid tick, there were better options which cost less.
Not every “bargain” is a bargain. My kids could have gotten free tuition at a bunch of places and we carefully evaluated whether any of these were on par with some of the expensive options (some yes, some no). And if our kids had been less serious about academics, then we’d have approached the entire exercise differently.
But we told all of them- 8 semesters and then we’re done. You can change majors as many times as you want (and one of them took us at our word- started at astronomy and ended up somewhere in the P’s moving thoroughly through the alphabet) and you can do a semester abroad or not. But our contribution is 8 semesters. Anything else is on you. You failed a course and need to pay for summer session? Wow, too bad. Figure it out. You want a special program junior year but won’t get full credit or need to stay extra to finish your senior thesis? Gee, that sounds expensive.
I know lots of people who “encouraged” their kid to pick the cheapest option (when they could afford more- but just didn’t want to) and their kids ended up on the 6 year program, or ended up with a “General Studies” degree because after 7 years of horsing around their advisor needed a way to get them graduated and out of town. That’s fine. But that costs more than paying a premium for an 8 semester 'in and out" and then having your kid launch.
We told our kids that we were paying for an academic experience. They want to major in beer pong? Great- withdraw from college (while you could still get a partial refund) and get a job on a cruise ship. Sorority taking up so much time you can’t study? That’s what jobs as camp counselors or event planning are for.
To me, these discussions with your kids about what you intend to pay for (not how much- that’s a different conversation) are an important way to actually save money. Not negotiating off the “sticker price” but making sure your kid knows what you intend to pay for- an education. Exposure to big new ideas and learning from influential people in the field. Apprenticeship of some kind- research with a professor, working in a lab being supervised by post-docs, editing a professor’s book and getting to see how knowledge takes shape. That’s worth paying for in my book.
Fancy athletic facilities? You can get a job at LA fitness for the summer and get all the fitness you want for free.