<p>First off, even if you are applying to Kelley, you would still apply to the University Division. That’s how everyone applies. By selecting a business major on the application, you will be considered for direct admission to Kelley. As for being a direct admit, your ECs do not matter. For direct admission to Kelley, a 3.7 GPA and 1270 SAT (CR+M) or a 30 on the ACT is required. If you have both the GPA and the test score, then you will receive direct admission. If you are well over one of the criteria but just below the other, you can petition for direct admission.</p>