<p>Amen.</p>
<p>JHS is a wise guy on this forum, and this was one of his best: no non-sense and to the point.</p>
<p>Non profit or not, a higher educational institution is a business in that it has a product, customers, and a market.</p>
<p>I have yet to see a business that survives when its core customer group self selects itself into extinction. </p>
<p>The whole brouhaha about the self selected applicant pool of U Chicago in the past has always sounded like a justification for poorly run admissions practice and a misguided policy. </p>
<p>I strongly believe that you can keep that life of the mind mantra when you have a broader appeal and much larger applicant pool. If anything, not only you can put together the student body who are the right fit for the school, but you can also have much stronger body of the right fit students when you can afford select 10 out of 100, instead of 50 out of 100.</p>