<p>My son got admitted to Cornell engineering as an RCPRS scholar. He has never received a single marketing material from Cornell. Where as he has received boat loads of materials from MIT, Caltech and Harvey Mudd since he is a sophomore and Caltech’s and Harvey Mudd’s class size is so tiny. I am not even aware of highly ranked undergrad business that Cornell has. So it is possible if Cornell wants to be perceived as a more selective school they can achieve that by stepping up their marketing I guess. But I don’t think there is anything wrong with some sane acceptance rates. We are in mid-Atlantic.</p>