I sent this to @Meant2B privately, but for future readers, this old thread includes a recruiting video that was made featuring the son of a former longtime CC’er, which I think addresses some of these questions. I know it really had an impact on me when we were considering UA for our son: http://talk.collegeconfidential.com/university-alabama/1634819-new-recruiting-video.html
BTW, that now-Bama-alum just directed a commercial for Corona Beer!
Roll Tide! 