does not applying for financial aid help at all?

“If UChicago had only one early program, whether EA or ED, its ranking would drop.”

That is the biggest misrepresentation I have ever read. UChicago went to #3 with only EA, not EA+ED. Get your facts straight. The EA+ED regime has not raised UChicago’s ranking at all - primarily because it is so new, it has not had an impact yet.