<br>
<br>
<p>Which is why companies just choose to pay damages and not make the changes. Of course, you have to be careful–Ford used this approach to decide not to move the gas tank of the Pinto (which had a nasty habit of exploding when the car was hit from behind) to a move safe place. Customers and juries were not amused to hear evidence that Ford compared the estimated damages from car accidents vs. the actual cost per car of moving the gas tank (not that much per car, but when you sell millions of cars, it can add up) and decided not to fix the problem.</p>