They also administer numerous “Official College XYZ Class of 20XX” pages on Instagram. To be featured when looking for a roommate, they ask students to send 6-8 pics, a short bio and to venmo $5 to universityhub Example: https://www.instagram.com/officialusc2027/
On FB, they run many of the “College XYZ Class of 20XX Parents” pages as well. Example: USC Class of 2027 - Parents | Facebook
University Hub, College Daily and Humans of University are all data mining companies.