<p>Acknowledging something (as opposed to the dreaded ‘admitting’), can often lead to some fresh ideas or perhaps a bit of increased insight. Defending back and forth, which usually amounts to protecting and insulating the choices that your family made, doesn’t seem to really advance anything.</p>
<p>Both of my kids applied to UMass-Amherst to lock in an early admit. Both were accepted early into the Honors College. Now few are going to confuse UMass with Cal, Michigan, UVA, UNC, etc, but still, the school has a lot to offer and is far from unknown. Plenty of options, strong faculty, nice college town, and especially for my younger, one brand-new honors housing with enhanced honors academic and social programming. Not to mention of course that one can take courses at Amherst, Smith, Mt Holyoke and Hampshire. Most would consider the area one of the more premier academic hotbeds in the US.</p>
<p>For both kids, after all the acceptances were in, UMass-A (Honors) was dead last in their pecking orders. And to be honest, for me too. Notwithstanding the good price comparatively, and notwithstanding brief moments of wondering why we weren’t considering this choice more strongly. As much as I might think this was a mistake, the thoughts were fleeting. You have to start narrowing the list somehow and this was the school that was the easiest to drop. Poof. Gone. No angst.</p>
<p>Now when trying to understand why this school was not more of a contender in our house, the themes trending in this thread (certainly with at least grains of ringing true) ultimately don’t stand up. In other words, I am absolutely positive that UMass-A has more than enough resources and quality (plus the consortium) for my kids to be just as successful (broadly defined or whatever that means) as they would be at any of the other choices (inclusive of rejection choices had they gotten in). And on an anecdotal level, I know some very bright kids who are thriving there. So that doesn’t work. Now, the “density” of high-end students argument. They would be in honors, living with other honors kids (and don’t have to randomly accumulate similarly bright friends and classmates), and so even though the average SATs of this group of kids might be lower, even significantly lower than some more “prestigious” options, I’m not convinced that would be a difference that would make a difference. It’s a bright group of kids with options for independent study and if really needing a stretch there’s Amherst College right down the street. And then, of course, there’s the bargain aspect…not absolutely needed but still helpful and potentially the financially smartest option by a decent amount.</p>
<p>So how in the heck does it end up dead last on our lists?</p>
<p>It’s not only about ROI. It’s not only about access to and density of high quality students. It’s not only about optimizing chances for grad school or whatever the next step after graduation is. The perceived value of and attraction to “prestige” goes beyond all of that. I think the references to finding optimal “dating” matches were flirting closer to some of the core truth. It’s not just high quality students that are desired. It’s a certain kind of quality student (allowing that what this means will differ for different types of kids). But many don’t want to just hang out with nerd-geniuses so pure smartness isn’t necessarily what it’s all about.</p>
<p>This is where the “brand” comes in. Folks have mentioned Bryn Mawr a lot. Hardly anybody who is familiar with the name thinks “#26.” It’s one of those schools that fits the “Bryn Mawr is Bryn Mawr” test. It is iconic. It’s the stuff of movies. It’s no accident that Matt Weiner chose Bryn Mawr for Betty in MadMen. So, yeah, rankings often track with “prestige” but not always in a completely parallel way. So a Reed can withstand it’s relatively low ranking because of the very reverberations of its name. </p>
<p>Anyway, I think there is something here that is important that is more in the ballpark of identity and placing oneself with the kind of associations that one desires. “A Lehigh man…a Holy Cross man…a Harvard man…a Smith woman…” There is some definition and contours by virtue of the association. There is some coloring and character…tradition…rituals unique to that institution." Many of us don’t want our kids to just be nuevo riche. Having a 10 million dollar home isn’t success if everyone thinks it’s gross and you and your lifestyle have no affiliation value. Wanting them to have the “best of everything” isn’t just being challenged and being with other really smart kids. There’s refinement, style, sophistication, “taste,”…being a patron of the arts, etc, etc, etc. It’s the MORE that many of us want for our kids, and for me part of the answer here is understanding better exactly what that “more” is all about.</p>
<p>And before all assume that is all Ivy Leagueish…well, to some extent of course it is (referring to ‘Ivy League’ in a much broader sense with many more than just the eight formal Ivies under the umbrella)…but, as this may be where some regional differences come in…I think the same dynamics apply for some in being an Ohio State Buckeye, where a kid is going to the the 4th generation son or daughter at OSU and the family has held season tickets at the old horseshoe for more than 50 years…or the same with Univ of Kentucky…or Michigan or whoever…as long as the prongs of identity, tradition, pride, appropriate perceived range dating mates, etc are satisfied.</p>
<p>Again, I’m not advocating for anything in particular in the above. I’m just trying to look at why the pull is so, so strong.</p>