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<p>Ding. Ding. Ding. We have a winner. This is exactly why they did it. The ad agency certainly knew and, what’s more, hoped they’d generate this kind of buzz with their cute ad showing a little boy with pink toenails. I’m sure they’d say they wanted to start a discussion, but it’s all in the service of their brand and sales. Which makes me pledge never to buy anything from J. Crew, frankly (I hate being so obviously manipulated). Lest anyone doubt my edgy cred, I think the hysterical reaction on Fox was ludicrous. Especially since they acted precisely as J. Crew expected they would.</p>