Looking for colleges to study math [TX resident, not top 10%, NMSF, 1480 SAT, <$60k, currently in 11th grade with calculus BC]

I would take 3 big schools ranked 50-100 and 3 LACs ranked 50-90 within 2-6 hours drive and visit. Then you will have better understanding what he likes and fit.
I probably would go with bigger schools that have more options to explore and add multiple minors. But many bigger schools maybe more limited with merit.