Yes, it is fairly common but that doesn’t mean he isn’t deserving of the attention and a top prospect. You’ll have to pick and choose which camps and showcases to go to because otherwise he’ll be exhausted. Going to one close to home is a good idea.
As a sophomore, it’s good to keep everything open. If he already knows the type of school he wants (big, small, top in soccer, top in academics) he can start concentrating on those. Having good grades opens up a lot of opportunities.
Good luck.