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<p>I’m going to give you one more chance to understand this. It’s quite simple. Princeton Review generates its revenue primarily from standardized test preparation. It is helpful to their bottom line if more people with midrange SATs try to elevate them to be competitive at schools like Swarthmore. You may think this is peanuts, but Princeton Review generates $145 million in revenue per year. Princeton Review is part of a larger industry that is ancillary to higher education. Other entities, such as this very website, or Kaplan, or Barron’s, or any number of college ranking and evaluation companies and services are in this cloud of entities orbiting the institutions of higher education, that combine to form a billion dollar multi-media industry. I don’t think anything you read from any source with financial revenue generated from the prestigious image of higher education can be seen as unbiased.</p>
<p>I hope that clears things up for you so that you’re not forced to call me “absurd” again. What’s absurd is thinking that paying $47,050 for a degree from Swarthmore makes good financial sense. It doesn’t.</p>