University of Michigan vs UConn? Costs?

" I think it really depend on you: what do you value and what makes Michigan a more desirable choice over uconn? For most people, it’s not worth it. 140K or so is a significant sum, but your family is able to afford it. Think twice before you decide."

The point is his parents can afford to pay for Michigan and that is where he wants to attend. They just don’t think it’s prestigious enough to justify the additional cost. They would pay the premium for UCLA, but not for Michigan. It makes absolutely no sense to me.