<p>I think Chicago’s yield will be 43-44% this year. You can quote me on that. </p>
<p>With an improved admitted class (as evidenced by SAT scores and class rank), Chicago had a 40% yield last year, even though it was on the second page of the US News rankings, which I assume is a heavy influence on yield among some sections of the population. With a rank tied at #5 with Caltech, MIT, Stanford, and Penn, I think our yield will automatically increase 2-3 percentage points, with another percentage point added for an increase in financial aid.</p>
<p>Also, in addition to Yale’s decrease in yield, it’s noteworthy that Dartmouth’s yield recently decreased a few percentage points as well. I think the popularity boost of Chicago, in addition to some other schools like Northwestern and Georgetown, is having an effect on the yield rate of such schools. Despite their perception in the US, Dartmouth and Yale don’t have outstanding international reputations, and the upward trend of Chicago in the US News Ranking (in conjunction with a decrease in acceptance rate, etc.) is probably giving Chicago the opportunity to win students over from Dartmouth and Yale that they wouldn’t have been able to win over a few years ago.</p>