Most people outside the US don’t know Ann Coulter. But the world certainly watched the Trial of the Century. I was very young in Asia but I still remember the scene in which he put on the black gloves! O.J. Simpson is way more famous. 
Often, it’s easier to show bigger momentum when the base is lower (think China).
But when it comes to endowment growth, Northwestern has been the better performer. I just looked up the data and it went from $4.2 billions in 2005 to $9.8 billions.in 2014. You have been misinformed.