UW-Madison (School of Business)[$30k] v. Indiana U. (Kelley)[$61k] v. Virginia Tech (Pamplin)[$62k]

My son has been accepted directly to the business schools of UW-Madison, Indiana University and Virginia Tech (as well as Bentley U for Jan admission and some Jesuit schools–Creighton and Fairfield). He plans to major in finance and also eventually will want to get an MBA. We live in Wisconsin but he does not want to remain here (we are from CT). He was hoping to go somewhere warm but that didn’t work out so here are his choices. He doesn’t love the “vibe” of UW-Madison (too urban and spread out) but the in-state tuition and pretty good reputation is a real bonus.

This is the total yearly cost for each:
Madison - $30K
Pamplin/VT - $62K
Kelley/IU - $61K
Bentley U-$87K

Ultimately he is willing to go to the school that gives him the best value (best reputation v. cost). We’ve been confused by the rankings of the schools…business v. finance v. different ranking entities …and would appreciate any input!