<p>What books(not necessarily academic) are you looking forward to in 2011?</p>
<p>Right now I am reading a preview chapter of Peter Guber’s “Tell to Win”, which the marketing team I work for is doing some campaigning for(the book actually comes out on March 1st)</p>
<p>It’s a pretty great book, especially if you want to learn to weave a great story yourself.</p>
<p>A little background on Peter from the book’s main site:</p>
<p>Peter Guber, Chairman and CEO of Mandalay Entertainment Group, has been a force in the entertainment industry for over thirty years. He has told memorable stories in the films he personally produced or executive produced, including Rain Man, Batman, The Color Purple, Gorillas In The Mist, and Flashdance which have resonated with audiences all over the world, earning over three billion dollars worldwide and garnering more than 50 Academy Award nominations.</p>
<p>In Peters new book Tell to Win, he provides individuals with an invaluable skill set – the power to tell emotionally resonant stories to persuade, motivate, excite and incite others. To validate the power of telling purposeful stories, Peter Guber includes a remarkably diverse number of “voices” – master tellers with whom he’s shared experiences who reveal how they’ve told to win including Bill Clinton, Tony Robbins, Steven Denning, Larry King and Mark Victor Hansen of the “Chicken Soup for the Soul” series.</p>
<p>Great book from the chapter I read. You can pre-order it here
[“Tell</a> to Win”](<a href=“Tell to Win - BUZZ - Peter Guber”>http://www.telltowin.com/)</p>
<p>What are you guys looking forward to, insofar as reading this year?</p>