The Colby bump is more about Matt Proto (admissions dean) than the President. Every year since his arrival, he’s removed an obstacle for applications (remove essay, remove fee, remove test scores). His last position was head of admissions marketing for Stanford.
To ensure they have a reasonable yield and solid test stats, half of the class of 2022 came in ED.
In the end, I would suggest very few kids will find acceptances without scores, but hundreds or thousands of kids with less competitive test scores will take a shot at (what keeps showing up as) a more selective LAC in Maine that you don’t have to write an essay for and don’t have to pay to apply.