<p>Is it just me, or does anyone else consider our national practice of displaying a college decal or two, or three, in the rear window of the family car to be an unseemly form of boasting? I know it’s a part of our culture, and anyone who does it is safe in thinking, should this thought occur to them at all, that everyone else does it. If you display a big “Yale” back there, is the implicit message “and where does your kid go?” If you like to do it, how long are you allowed to keep it there? Until graduation? As long as you own the car? If you buy a used car with “Dartmouth” on the rear window, do you have to scrape it off?</p>
<p>I’m aware that this custom exists in the context of a more general love of status-markers. I see sweaters with the label on the outside, car insignia that give details of whats under the hood, little oval stickers that suggest the location of a vacation home, etc. I’m old enough to remember when it was only appropriate to wear your club tie or shirt while at a club function: now, you apparently don’t even need to be a club member. Ditto for college sweatshirts: I’ve gotten used to seeing “Oxford” and “Harvard” on the most unlikely chests.</p>
<p>I suppose that it isn’t all that different from driving an ostentatious car to advertise your income to complete strangers, except that you do get a powerful motor, corinthian leather seats, and individual climate control for your money, where the decal is just bragging rights. Or is it rationalized as “school spirit?”</p>