At 90k, no.
At 9k, I think Columbia is a reasonable choice. Closer to the publishing industry in order to do internships etc.
And a much easier to justify choice eventually if your daughter steps away from journalism, but goes into adjacent areas that hire literature graduates like advertising etc.
Just came across this -
This person made an interesting career for herself being a youtube personality:
She is from Columbia journalism – I guess you can do this anywhere, including SMU.
https://■■■■■■■■■■■■■■■■/in/cleocabram/