Common App Texting Me About Financial Aid

I just got a text on my phone saying
“Hi (me), it’s (name) from The Common App. We want to make sure you get the support you need in the college and financial aid process.
Txt ADVISE to learn more about College Point, a free partner program to help you apply to college and secure financial aid.”
Is this legitimately from the common app? Will I be charged outside of the texting fee from my carrier if I respond? Has anyone else gotten this message?