<p>This isn’t a new phenomenon, it is something that has been going on a long, long time…even when you see crowded concert halls, take a look and see who the audience is, and that is what is scaring a lot of people. Classical music has always drawn older audiences I suspect, for a number of reasons, but today the audiences are frankly getting older and older; I am not exactly in the first bloom of youth, but I am a babe in arms at most events. And with a bad economy, and with classical musical tickets being relatively expensive (even going to see a regional orchestra like the NJSO at a theater in New Brunswick, NJ can set you back 80 bucks), it is not surprising that audiences are declining. The only young people you see at concerts tend to be music students, many of whom if they don’t make it in music, seem to drift away from going to concerts from what I can tell. Despite all the hype about Asians helping save classical music, that has mostly been in performing,not in the concert halls, and it is audiences that are the problem. </p>
<p>It is why people are hopeful that Dudamel isn’t a flash in the pan so to speak, but rather is a fundamental change in direction (the LA Phil apparently has been drawing younger audiences, as has MTT in SF, if the reports are correct), that they can get people otherwise not interested in classical music going. Classical music is going to have to wake up and realize this isn’t the 1940’s or even 50’s, that to stay afloat it has to find the audiences. There are plenty of things going on that are encouraging, classical music happening in clubs and bars, classical musicians “crossing over” and also Pop stars like Sting bringing some focus on classical music, but there is still a huge lack of audiences out there. </p>
<p>But in reality think about the concert hall and the atttitude of those putting on the performances and those frankly who do go to concerts. Their attitude is "this is my space, you behave as we want you to; don’t bring children, sit there quietly, back straight, don’t think of swaying or humming, etc…and a conductor who may actually deem it proper to bow at the audience, as a big concession,and there you have classical music, detached, rigid, and frankly in many cases even to myself, deadly dull and boring as people perceive it. Maybe it is time that conductors and musicians interact with the audience somehow, maybe acknowledge it is a shared experience. MTT does that in SF from what I have been led to believe, and it seems to be working. Bring in music that is accessible to people who have grown up with pop, don’t assume like James Levine seems to that Elliot Carter and Milton Babbitt, because he likes them, are going to draw ‘new audiences’ because ‘it isn’t Bach and Beethoven’…that stuff is way more inaccessible to most people then Bach or Beethoven is. Dudamel is exciting, not only because he is one hell of a conductor, but because he can electrify an audience, and he isn’t afraid to lead an orchestra that is <em>gasp</em> actually having fun, too. I talk to a lot of not into classical music people, and their basic impression is that going to a classical music concert is like being forced to go to some great aunt’s house as a child, the one where you aren’t allowed to touch anything, have to sit there and say nothing, ignore her stupid remarks, and otherwise pretend you don’t exist.</p>
<p>Classical music wasn’t always this serious, I was reading a wonderful book written by a Pop critic who discovered the Bach Cello suites, and he pointed out that spontaneous clapping and such, that you would see at a jazz performance, were not uncommon in classical music, well into the 20th century, and that the whole not clapping between movements is not cast in stone and again is relatively recent. </p>
<p>That said, classical music has survived a lot of upheavals, and in some ways it probably is more popular and widespread today then it was in other times. It continues to be popular in Europe, even among young people, and that is a positive, and hopefully Asians, who have come to be the fastest growing group in classical music, and dominant in many areas these days, will also turn into audiences (sad fact is that Asians seem to be a lot more into playing the music then going to concerts; NYC and its surrounding area has a pretty sizeable Asian population, yet concerts routinely have very few Asian audience members). </p>
<p>Is it going to be easy? To quote one of my favorite music critics, “It always seems like it is hard times to be in classical music”, and that is true; I think someone going into it has to realize that a lot of the jobs that used to be there, aren’t going to be there, and it is going to take very unique skills to be able to go into classical music, and also that if they don’t have a total passion for it, it probably doesn’t make sense. I think a lot of the kids I see today, the ones who seem to have achieved incredible skills early, are going to find that that isn’t enough, not by a long shot, that it is going to take a lot more to grab people’s attention.</p>