<p>I’m a bit confused as to the role an FAO plays in the admission process. Obviously he/she evaluates the family’s finances, forms, and so on. But… if a school wants a particular student owed to test scores, diversity, athletics, EC’s, whatever and the stumbling block is a financial one… does this FAO take on the dual role of “encouraging” a student to attend? Or, does the FAO simply, if possible, retool the financial/merit aid offer and leave the actual encouragement to the Dean of Admissions, department head or coach? I’m also curious if colleges and universities, large and small, actively solicit particular students in other than a generic methods, ie. email, snail mail. Are actual phone calls made to the homes of students and if so by whom in the admission process? Sorry if I seem naive I’m just getting started with the process.</p>