How about this (assuming that any school has a good or at least acceptable academic and non-academic fit):
Safety: assured for admission and affordability
Likely: not explicitly assured for admission and affordability, but as close to that as can be without an explicit guarantee
Match: more likely than not to be favorable for admission and affordability
Reach: unlikely to be favorable for admission and affordability
Note 1: admission means including to major/division if school admits to major/division.
Note 2: if a merit scholarship is needed for affordability, the assessment must be based on the difficulty of getting the needed merit scholarship, not admission.