NYT-Collegeboard's New Business

Parent Cafe
1

<p>In today’s issue of the NY Times: Here are a few lines of the article-</p>

<p>"To generations of students and their teachers, the College Board has been synonymous with the SAT test. But these days it has broader ambitions and wants to reach deeply into high school and even middle school classrooms nationwide. </p>

<p>The board is marketing new products, like English and math curriculums for grades 6 through 12."</p>

2

<p>Is it terribly old-fashioned of me to wish that they would learn to do a better job in their existing lines of business before branching out into new ones?</p>