A few years ago - shocked me…the first I saw was $10-15K because they were a no merit school. Bard had a switcheroo too - I forget which way.
Eight days ago a poster put up this head scratcher about Reed - which is obviously the merit they give that they claim not to:
They said: “My letter today is to offer you financial support to attend Reed with the hope that you’ll add your strengths to our own. [my name], I’m offering you $25,000 annually for four contiguous years when you attend Reed College.
This non-negotiable Reed Scholarship is not a merit scholarship but a testament to our confidence that you will make a special impact on our community. As with all Reed-sponsored financial support, it is contingent upon satisfactory academic progress at Reed.”
btw - Reed at $25K off is still sizably above your budget.
F&M says up to $35K merit on their website. They have some fellow (I don’t see $$) and a Diplomat Scholarship ($15K) - is it stackable, I dunno.
F&M today is a little over $90K direct costs - today. So if you get $35K and that’s a big if, today is $55K….plus getting there (not easy).
In the last CDS, of 477 first years, they gave 121 less kids a tad under $20K on average.
So if costs stay flat and you’re willing to get right up to $60K, you can put on the list as unlikely….but you never know.
You need buckets:
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Assured admit and will get under budget
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Assured admit and reasonably will get under budget
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Likely to get in (which will be most) and unlikely to get under budget but could
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Can’t make it work - don’t apply (Ivies, Tufts, Williams, Amherst, etc.
F&M would be the third bucket - so don’t fall in love.
What do you like - the nearby town?
So for under budget - you could look at - and don’t hate me because I’m using budget:
Mary Washington is in the heart of Fredericksburg - a regional public with 2026/27 costs to you of $46K. of $9K - so today under $40K - and walkable, like an F&M. Both are regional schools but obviously F&M is a wealthier kid experience. I only know one who went - and struggled before he became a speech writer.
Charleston - mentioned earlier - is in the heart of the tourist zone. Much bigger than Lancaster or Fredericksburg but also easy and inexpensive to access (fly). Today, direct costs are about $55k but there’s merit of up to $12K - but I think your student would be invited to interview weekend - for more.
Trinity in San Antonio - may work.
Others to check out is Agnes Scott in Atlanta (all female - can take classes at other ATL schools like Emory and Ga Tech). Ogelthrope is an LAC in Brookhaven (Atlanta) and Brookhaven is close. They will give you the tuition of your public. I work with a grad - she has rocketed up quickly!! Very smart!!
I think you have to put aside - she needs a big name - honestly, F&M is a great school but not a big name.
But you have to realize - to hit a budget figure - it’s often (not always) the academics that get you there. Or in some cases, like Mary Washington, put you far below budget.
You might say - but Mary Washington - that’s way too unknown or low ranked. Not your major but this was just five years ago. See link below.
And my daughter at Charleston interned for our state government, at a prestigious thinktank in DC during her DC semester and now works in a competitive entry/ selective public service program. And many in it don’t last (I wondered that about mine but looks like we’re off to year two).
So kids from many places can go toe to toe with kids from the highest prestige places. And we see this in the news too - when you look up where certain people went, you find schools like Christopher Newport or Kent State (from the Trump Jan 6 hearings) as key players.
But budget budget budget.
I made this entire post on - F&M is in the town so that is something you are looking for. If that’s not why F&M - well then the entire post is yuck 
When you have a budget - you have to be crafty!! And if you think law or grad school is in mind, you have to price that in as well - so if you think - we can pay undergrad but then we’re done - well maybe $40K is better so you can hold $20K each year for grad school, etc.
Mary Washington Classics Program Shines as No. 1 Among Student Rankings - News