rebranding universities

College Confidential Community
1

<p>it seems to me that a lot of universities like to rebrand themselves to get away from either the Univ of ____ @ ______ naming system of the directional word system. They seek a unique and easily recognized identity that adds power to the institution’s name.</p>

<p>What are some universities you’d like to rename. Mind might include:</p>

<p>UIC: Lincoln University
UWM: Wisconsin State University
UCF: University of Orlando
UTEP: Johnson University
UNLV: Nevada State University
SUNY Stony Brook: Empire-York University (gives state wide appeal)
University of Illinois, Urbana/Champaign: University of Illinois
University of Wisconsin, Madison: University of Wisconsin
Indiana University Bloomington: Indiana University
University of California, Berkeley: University of California
(not the University of Missouri had changed its name to the University of Missouri-Columbia and then changed back to the Unversity of Missouri to reflect state wide image)</p>

2

<p>I believe it appeared in a Star Trek book I read; UC-Berkeley was named in that book Berkeley University.</p>

<p>I know that one of the Texan public schools should be called Bush U. Don’t know which one should, though.</p>