Ross School of Business- Business Case Discussion Essay

Hey everybody,
Does anybody have any ideas on how to find meaningful local community problems that I could solve in this essay? Also, can I choose a problem that the city is already trying to solve or does it have to be completely original? The prompt I am referring to is pasted below for your reference:

Choose a current event or issue in your community and discuss the business implications. Propose a solution that incorporates business principles or practices. The review panel will look for creativity, drawing connections, and originality.
This case discussion helps us learn more about your understanding of business. The topic should be unique to your interests, experiences, and knowledge. There is no “right” or “wrong” business situation to choose — it’s truly up to you. We encourage you to select a topic that you are passionate about, and not a global topic that you are disconnected from.

I would appreciate any help and topics/examples that people have written about before. Thank you!

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