<p>How many egregious errors can you find in this advertisement put out by the ETS (Educational Testing Service)/Houghton Mifflin? And these people are judging our children’s writing!</p>
<p>[Houghton</a> Mifflin Harcourt | Riverside](<a href=“Problems occurred when retrieving your information”>Problems occurred when retrieving your information)</p>
<p>There’s no excuse for errors like that. The sad thing is that I see these types of mistakes more and more frequently in newspapers and online. Whatever happened to copy editors?</p>
<p>Wow! That really is appalling!</p>
<p>Downright horrifying! I see errors in grammar, spelling, punctuation, spacing, and more. It is particularly ironic that it is an offer to help write college application essays.</p>
<p>It reads a little bit like one of those emails assuring me that all I need to do is allow them to put their deposit into my bank account and I will be generously rewarded.</p>
<p>I had to quit reading. I kept looking for The Onion header. AACK.</p>
<p>Where are the copy editors? At newspapers, at least, they’re being laid off.</p>
<p>I like it when they write: “In seconds, the web-based system provides annotated diagnostic feedback and a holistic score to both student and teacher empowering students to quickly review, revise and resubmit essays.”</p>
<p>They didn’t bother to put their own ad through the system.</p>
<p>Does anyone know if this is a real published ad by Houghton Mifflin? It’s actually located on eloqua and I couldn’t find it with a google.</p>
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<p>it would be even more frightening if they did!</p>
<p>A teacher I know received it via email. What is eloqua?</p>
<p>Eloqua seems to be an internet marketing agent. [Learn</a> More about Eloqua?s Expertise in B2B Marketing Automation and Lead Generation](<a href=“http://www.eloqua.com/about/]Learn”>http://www.eloqua.com/about/)</p>
<p>Here’s a follow up by Forbes magazine. The bit about the advertisement is at the end of the article.
[The</a> College Board Rescinds 200 SAT Test Scores But Can’t Write In English - Forbes](<a href=“http://www.forbes.com/sites/bruceupbin/2012/05/17/the-college-board-rescinds-200-sat-test-scores-but-cant-write-in-english/]The”>The College Board Rescinds 200 SAT Test Scores But Can't Write In English)</p>
<p>It isn’t clear to me that the College Board or the ETS wrote the text in that ad. Actually, it looks like it was written by a life coach named Ohilda Holguin Perdomo who works for Riverside Publishing.</p>
<p>I’m not a grammarian, but I don’t see any blatant errors on [this</a> ETS page](<a href=“http://www.ets.org/criterion/ell/about/]this”>http://www.ets.org/criterion/ell/about/).</p>
<p>I stopped at this:
</p>
<p>I teach ESL and it looks like English wasn’t the author’s first language.</p>
<p>I cannot tell you the last time I finished a book without errors. So sad.</p>
<p>Misleading title and article. Sensationalism at its worst.</p>
<p>I laughed out loud at “Are Your Student’s Prepared to Write for College?” :D</p>