Sports Marketing - How Break Into It?

Parent Cafe
1

<p>My son - who is a sophmore at a small LAC that doesn’t offer business or sports management programs - is suddenly interested in working in marketing for a major league baseball team. Talk about coming out of left field! He’s applying for summer internships - which seem incredibly competitive. And he’s late in applying for this summer anyway. Any thoughts about how to break into this field? I don’t think he’ll want to transfer schools since he loves his little LAC. Is this a grad school thing? Do you start as a ticket taker for the minor league podunk chickens and work your way up?</p>

2

<p>There are “regulars” who very likely have significant knowledge in this area; you may want to re-post this on the main “Parents” board, as I suspect it gets far more traffic than the “Cafe”.</p>

<p>I wish I could help, but have zero knowledge about your question, sorry.</p>

3

<p>“Do you start as a ticket taker for the minor league podunk chickens and work your way up?” </p>

<p>Unless you or your S know someone that works for a major league team that is exactly what he should do. And an MBA wouldn’t hurt, either.</p>

4

<p>Topcat,</p>

<p>Grad school is a possibility. Here are some links to help you out:</p>

<p><a href=“http://www.nassm.com/universities.htm#United%20States%20Sport%20Management%20Programs[/url]”>http://www.nassm.com/universities.htm#United%20States%20Sport%20Management%20Programs&lt;/a&gt;&lt;/p&gt;

<p><a href=“http://www.sportslinkscentral.com/Sports_Education/grad.htm[/url]”>http://www.sportslinkscentral.com/Sports_Education/grad.htm&lt;/a&gt;&lt;/p&gt;

<p><a href=“http://www.sportsbusinessjournal.com/index.cfm?fuseaction=page.feature&featureId=109[/url]”>http://www.sportsbusinessjournal.com/index.cfm?fuseaction=page.feature&featureId=109&lt;/a&gt;&lt;/p&gt;