UW rolls out new branding concept

Colleges & Universities University of Wisconsin
1

<p>Or probably first branding concept. </p>

<p>I give it an 85. </p>

<p>[Branding</a> and Visual Identity Guidelines, University of Wisconsin?Madison](<a href=“http://www.uc.wisc.edu/brand/]Branding”>Brand and Visual Identity – UW–Madison's official brand guide – UW–Madison)</p>

2

<p>Pretty good. Certainly much better than the ongoing rebranding saga at U Waterloo across the border in Canada.</p>

3

<p>Article clarifies official logos and usage. Not any new logos or ideas.</p>

4

<p>Actually there are lots of others facets. You missed the bigger ones than logos.</p>

<p>[Points</a> of pride, University of Wisconsin?Madison](<a href=“http://www.uc.wisc.edu/brand/points-of-pride.php]Points”>http://www.uc.wisc.edu/brand/points-of-pride.php)</p>

<p><a href=“http://www.uc.wisc.edu/images/mini_brand_guidelines.pdf[/url]”>http://www.uc.wisc.edu/images/mini_brand_guidelines.pdf&lt;/a&gt;&lt;/p&gt;