<p>[UW-Madison</a> steps up sales pitch to recruit new students](<a href=“http://host.madison.com/wsj/news/local/education/university/uw-madison-steps-up-sales-pitch-to-recruit-new-students/article_89056e82-148e-11e1-9ace-001cc4c03286.html]UW-Madison”>UW-Madison steps up sales pitch to recruit new students)</p>