'Why NYU?' Essay and Stern

<p>If I am applying to Stern, should I focus the first supplemental essay almost solely on Stern and relate every thing that I appreciate about NYU back to Stern (location, global focus, etc.)?</p>

<p>I wouldn't say to focus "solely" on Stern. Tell them what interests you about NYU in general, and then mention how they contribute to your interest in Stern. All in all, just suck up to the admission officer with general and specific examples. =]</p>