I agree that higher ed is under attack but disagree that this ad adds to that in any way. It’s obviously meant to be lighthearted and they aren’t targeting the same population of students at all.
But, part of what makes a caricature like this work is that there are some kernels of truth. I had someone ask me what my daddy did for a living on a college tour. It was such a turn off that I opted not to apply and the application was already done (back in the stone ages when essays were typewritten).
My D was totally turned off on a tour where every other word from the tour guide was about this big donor or that big donor and all the famous alumni. The country club vibe is actually alive and well at some schools, even today.