I don’t have a Ruggable brand but have a couple of washable rugs (dupes) in the entryway and in the kitchen. I think they have a time and place that makes them a really good choice.
The pad or rug layering helps them to be cushy. So I guess their value is in terms of what your needs/wants are. If you’re looking for the thickness of a wool rug, (unless they have some I don’t know about) then Ruggable might not be your best option.
But I think the inventor of Ruggable rugs must be a rich person now!