Horizontal vs Vertical Business Cards?

Parent Cafe
1

Just wondering if any of you have any thoughts on this. I’m mostly used to traditional horizontal ones, but Costco has a nice template that makes a vertical business card that would match our brochure and I’m on the fence. H says he always promptly disposes of any business cards that aren’t traditional horizontal. I don’t really mind business cards that are slightly different or a different orientation, as long as they’re the same size as the others so that they aren’t a major storage issue.

Anyone else want to weigh in? This card would be for a nonprofit that does health education and health advocacy related to a particular health condition. Thanks

2

I definitely see cards in creative industries that are vertical or even square.

I don’t have an issue with a vertical card. I do use the CamCard app to scan business cards but I think it can accommodate vertical cards.

3

Well, both D & H point out that most of the patients and providers I network with are older and more used to the traditional horizontal cards than the vertical ones. There’s that to think of as well.

4

I don’t mind vertical, but I hate weird shapes.

5

I toss business cards as soon as either I accept their LinkedIn invite or they accept mine… At one law firm, partners would have horizontal business cards, and associates would get vertical. Kind of kiddos’ restricted DL, LOL.

6

Just happen to think horizontal is an easier layout for business card.

7

Horizontal is easier to pull out and read from card holders (if you use them). DS’s had a card that is horizontal but had one curved corner. I liked it.

8

Who uses business cards these days? What’s their point? I have a stack here on my desk, they are really just a nuisance. Many are duplicates as well.

But, if you use them, I would stick with the traditional horizontal layout.