Lilly Pulitzer Target store fiasco

I didn’t even know about this until all the bad press hit yesterday/today, nor would I have cared, but did anyone try to buy anything at Target (in store or on line) yesterday when they supposedly launched their new line of Lilly Pulitzer items? If so, what was your experience? Seems like an epic fail, since there were long lines, they allowed some people to buy massive quantities of stuff, the website crashed, and the items were gone (not to be restocked) in minutes. Someone said something like “Don’t call it a collection. If it will only b available for 5 minutes for 1 day, this is a flash sale”.

Anyone try? What was it like?

The Lilly retail owners were mostly really against this Target launch. Who knew Lilly ladies would be so aggressive getting their bargains…anyone who ever went to their factory sales - lol

My D2 was talking about this yesterday - she too said she had read that it was a chaotic disaster at stores yesterday. Weirdly, she was telling me this as we sauntered into a Target store mid-afternoon yesterday! I didn’t see any Lily stuff!

Wondering how the prices were - and the quality. I mean, clearly Lily wouldn’t be selling the same stuff in Target as in their stores!

D2 was happily smiling as she felt she picked up her LP buy of the year two weeks ago at TJMaxx - an adorable watermelon pink lace sundress originally $198 for $49. :slight_smile:

Didn’t that happen when they did a Missoni line at Target?

I don’t care for / own any Lilly, not my personal taste or style, but it seems to be a major comedown of the brand to sell it at Target.

No sooner than I saw this post, I saw on FB that a grandma had went and bought TEN dresses for her D and granddaughter! 10! She said she didn’t intend to but as she saw the crowds building around her she started grabbing more and buying more - yikes.

How much you want to bet there is a lot landing on Ebay???

They are landing on ebay- and selling for as much as in the LP stores.

Our Target had no Lilly to speak of. I read several places that the quality was comparable, but just the few online offerings that I looked at were polyester and some of the details appeared noticeably less finished (necklines in particular). The prints offered were also unique to Target - you wouldn’t find the same patterns in a true Lilly store.

I have grown fond of Lilly over time - I have a few dresses and shoes that I purchased on sale and D has an extensive collection. Some of the more mature pieces are fun for a night out. Needless to say D and I don’t select the same items!

The same thing happened when Target had Missoni. Most of the stuff being purchased in mass quantities ends up on ebay.

My D and I arrived at Target just before 8 yesterday. At least 150 people (nearly all female) were lined up outside. People were orderly as they entered but our store (which is a decent size) had just two small racks of women’s clothing–which was stripped as if by a horde of locusts in the first minute. I saw two people at the cash registers by 8:04 with armloads of Lilly; I suppose they were eBay or another type of reseller. We left the store within minutes without making any purchases at all (which is hard to do in Target, but we were both annoyed about the extent of the hype over such limited inventory.)

They should clearly limit both in the store and on line, the quantity that can be purchased. There was no excuse for shopping carts overflowing with items, or even people purchasing 10 dresses. Look at this- inexcusable. And people bragged about their “hauls” http://www.inquisitr.com/2024097/customers-react-to-lilly-pulitzer-target-sale-with-haul-photos-restock-questions-and-complaints-on-facebook-twitter-photos/

I went to Target at 8:00 am yesterday with my mom and sister. we got a few dresses and accessories. I got yelled at inside store by clerk for ‘jogging’ toward Lilly display area. It was fairly tame at the store we visited, but I was at another store in Tampa late yesterday for something else and the clerks said it had been a nightmare in morning with pushing and fighting…people apparently were just grabbing armloads of the Lilly items, $1000s…probably to resell on Ebay.

Here in So Cal Lilly Pulitzer is not a “thing”. I even had to look up what Lilly Pulitzer is. No big crowds or sold out shelves here.

I’m so glad I decided to stay out of my local Target. I wonder if many in my neck of the woods know of Lilly… at all… so it possibly was not so bad.

My sil who lives in NOVA got to her Target at 6am, they opened at 8. By 8:15 everything was wiped clean. I went to my closest Target (Northeastern MD) around 9am, and only 2 bottles of nail polish were left. The store employee said everything else was sold within 20 min. We are close to a country club, where Lilly is quite popular.

I checked online around 7am, hoping to get a couple beach towels, but almost everything they were selling was marked as in-store only.

I was’t mad/upset to miss everything, but it certainly was a fiasco.

A fiasco? For whom? I think this is exactly what Target wanted. :slight_smile:

At 6:30am I ordered a swim suit coverup shirt thing. It has not shipped yet so I won’t be surprised if my order is cancelled.

The thing that is a travesty is that this was heavily advertised on the tv and social media. To have two small racks of clothing and for items to be sold out within minutes is wrong. They could have manufactured more of each item. Mostly this stuff is ending up on eBay. I do know that the return policy is 14 days. It might be nice if people won’t rise to the eBay ripoff and the sellers have to return or lose money on this.

I’m sorry but I have a hard time believing someone who bought 10 dresses and isn’t thinking of reselling.

Fiasco because of the amount of bad press they are getting. Sure they sold a lot, but customers are pissed and there will likely be ramifications for future contracts with brand name label deals and hopefully customers will react negatively and stay away. They are lucky no one got hurt (that we know of).

Fiasco because they have irritated a lot of customers and did not sell much of their other merch in addition to the stuff that would have been sold no matter what.

Target doesn’t really need another fiasco and now LP - even the retail stores - will probably suffer a bit.

Agree that it makes me a little sick that the person I saw on FB (not someone I know, but one of those things where a post that one of your friends posts on shows up in my newsfeed) went in intending to buy a couple things but seeing the crowds went wild and bought much more - I would have a hard time myself standing in line with 10 dresses knowing that so many people were so disgruntled.

Trust me most of the buyers were selling on Amazon or Ebay. There are a ton of listings for the Target LP merchandise.